Wednesday, July 15, 2009
BusinessWeek Worth $1?
Tuesday, February 17, 2009
The Newspaper are Dead... Long Live the Newspaper
Newspapers across the country are facing a similar financial problems. Their content is in demand by consumers -- google major local events and the local print stories almost always appear first -- yet they have lost their monopoly of delivering information on demand (before the Internet one could not pull up a radio interview or TV newscast whenever/where ever one desired).
Warning: Wild Speculation
Perhaps the best business model for the local established media would be for television stations to buy out and merge with local newspapers?
Government litigation/regulation, once again (see federal government anti-trust cases against IBM and Microsft -- it wasn't the litigation that ended their monopolies... it was the firms failure to innovate), has failed to keep up with the technological advances in the marketplace and this time threatens to destroy the 4th estate. If this issue sounds familiar, recall the contentious ideological battles in the last 30 years over the concept of "cross-ownership". The "progressive left" has fought any attempt to lift this restrictions claiming it would place too much media power in too few hands, increase media layoffs and therefore reducing the quality of local news coverage and stiffle local democracy. As Amy Goodman wrote in a 2007 article:
The problem facing Martin and his big media friends isn’t that newspapers are unprofitable; it’s that they are simply not as profitable as they used to be. This is in part because of the Internet. People no longer have to rely on the newspaper to post or read classified ads, for example, with free online outlets like Craigslist.While I agree it is in the American public interest to have "media that challenges the government, that acts as a fourth estate," I simply do not see any other way to ensure the survival of local media outlets other than consolidation. Two ideas that have raised to address the financial difficulties of local newspapers have been government subsidies (horrible idea for very obvious reasons) and establishing local non-profit trusts (sounds good, yet I doubt this actually works + who is going to subsidize the entities... rich local elite who do not want negative press coverage).
The media system in the United States is too highly concentrated and serves not the public interest but rather the interests of moguls like Rupert Murdoch and Sumner Redstone, who controls CBS/Viacom. Media corporations that will benefit from Martin’s handout are the same ones that acted as a conveyor belt for the lies of the Bush administration about weapons of mass destruction in Iraq. We need a media that challenges the government, that acts as a fourth estate, not for the state. We need a diverse media. The U.S. Congress has a chance to overrule Martin and the FCC, and to keep the newspaper-broadcast cross-ownership ban in place. It should do so immediately, before the consolidated press leads us into another war.
The viability of local news coverage depends on increasing the efficiency with which local news is produced and distributed. Breaking up existing "cross-ownerships" or preventing further consolidation does nothing to address this fundamental reality. The "progressive left" needs to come up with better arguments than demonization of MSM to argue against the repeal of the "cross-ownership" rule and come up with realistic, viable solutions to save local media outlets.
A Possible Solution: Repeal "Cross-Ownership" Regulations
Although my prediction of four daily newspapers by the end of Obama's first term may be a bit aggressive, their is little doubt that an unprecedented number of daily newspapers will cease publication in the next four years. Newspapers have seen their two sources of income (advertising and subscriptions) massacred by the combination of the Internet and recession (esp. the collapse of the real estate and automobile industry). Significant job loses are inevitable. The daily print newspaper model is dead -- and the income from an outlet's Web site is not nearly enough to sustain current news operations.
Consolidation with local TV stations may offer the best opportunity to preserve as much journalistic talent and reporting as possible. Unlike newspapers, local TV stations income stream is far more stable than newspapers. While local TV news broadcasts have seen advertising and audience share drop, their core income stream is far more reliable long-term than print and has not fallen nearly as much.
Like all firms in any sector, newspapers are going to need need to innovate, to adapt -- and many are. Numerous print reporters are already filing video along with the written story to enhance the effectiveness of the piece on the Internet. Local televisions stations are now posting written news stories on the front page of their Web sites without a produced news clip. The delivery mechanism of these two media genres is rapidly merging -- and they are competing with each other for SEO rankings and an increased online readership.
I fear if "cross-ownership" regulations are not removed many daily newspapers will cease publication. The quality of local news coverage will be greater if the remnants of the daily newspaper are allowed to merge with local TV stations than simply go online as a shell of their former selves. In the aggregate local news coverage will be greater if consolidation allows for increased efficiency in news gathering.
Tuesday, February 10, 2009
The New Newsweek
"'If we don’t have something original to say, we won’t. The drill of chasing the week’s news to add a couple of hard-fought new details is not sustainable,'" per John Meachem, Newsweek's editor...
"Newsweek loses money...it has to try something big...'Mass for us is a business that doesn’t work,' said Tom Ascheim, Newsweek’s chief executive. 'Wish it did, but it doesn’t. We did it for a long time, successfully, but we can’t anymore.'
Thirteen months ago, Newsweek lowered its rate base, the circulation promised to advertisers, to 2.6 million from 3.1 million, and Ascheim said that would drop to 1.9 million in July, and to 1.5 million next January...
Starting in May, articles will be reorganized under four broad, new sections — one each for short takes, columnists and commentary, long reporting pieces like the cover articles, and culture — each with less compulsion to touch on the week’s biggest events. A new graphic feature on the last page, “The Bluffer’s Guide,” will tell readers how to sound as if they are knowledgeable on a current topic, whether they are or not.
Saturday, January 31, 2009
Credible Political Communication
It was well known during the 2008 that John McCain didn't know how to use a computer. He even admitted it in the spring of 2008. I understand the need to use new technologies to improve one's ability to deliver messaging, yet apparently McCain is now personally down with Twitter?
An effective use of Twitter is not to relay a politician's media and diplomatic tea schedule -- BORING! An effective use of Twitter would be for the elected official to build his political brand by relaying unique incite into their thought process or entertaining anecdotes from their lives (as a former communications director for a Los Angeles City Council member I can attest that all elected politicians have plenty of harmless stories that can be shared under 140 characters that followers would find of interest).
This does not entail for an elected official to understand or "get" Twitter -- although that certainly would help. A successful Twitter strategy necessitates an elected official to engage with their staff to ensure original, unique content.
To maintain at least some credibility here the McCain camp should just call the Twitter feed "The Office of Senator John McCain."
Sunday, January 25, 2009
The Demise of the Printed Daily Newspaper
This monopoly on accessing the attention of consumers enabled printed daily newspapers to charge very lucrative fees to other firms/organizations/individuals who wished to rent a part of the printed daily newspaper deliver mechanism to market to consumers.
The printed daily newspapers (PDN) has faced challenges to its monopoly of delivering information before (radio, television). While in the past the PDN was able to adapt and even grow stronger by eliminating evening editions and further consolidation it has never faced a challenger that attacks its core strength -- the ability to deliver information to the consumer on demand.
Yes, the fact that the Internet can deliver news to the consumer faster and cheaper certainly is a major factor in the demise of the PDN. However, radio delivers information to the consumer faster and cheaper and the newspaper has been able to survive -- and thrive -- in spite of this competition. The reason the Internet is destroying the PDN business model is because it does what radio cannot -- provide information to the consumer in a manner that empowers the consumer to decide what and when they access information/entertainment.
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How soon will the PDN last? My not so bold prediction: at most four newspapers print seven days a week by the end of Obama's first term.
Thursday, October 30, 2008
The Media's Change of Guard
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Looking at the current media environment I think partisan media will only grow. If you look at communications and media historically partisan and opinionated news sources dominated. The period between WWII and the 2000 elections, where the ethics and standards of journalism was held in the upmost esteem, was a historically anomaly. This period was possible due to the incredible profit margins the networks, print and radio outlets had as the cost of distributing information went radically down due to new technologies (broadcast and print ad revenue with a growing affluent readership).
The profit margins are gone. Technology has grown so rapidly it has enabled an entire new medium of communication that is free to deliver -- the internet. Not only is it free it is incredibly fast. Why would I pay and wait for information when I can get it free and quicker online?
Daily newspapers are simply fucked. They will never make up the ad revenue online. The transaction cost for people to search for favorite sources of information online is very minimal. People will naturally look for information that conforms to their world view as it provides greater satisfaction. For evidence not only have the daily circulation numbers crashed, the New York Times corporate debt is now rated as junk and the Christian Science Monitor dropped its daily print edition and became a weekly. If a non-profit can't make it times are really bad.
With those will go the high standards for journalism, unfortunately. Newspapers especially will be in a desperate search to preserve market share, if they survive at all. Rebranding oneself as a paper that "thinks like I do" may be their only salvation outside of some of the elite papers (WSJ, Financial Times, New York Times).
Welcome to the new era of tabloid, partisan journalism. Our only salvation is more sites like TPM and similar right-wing sites find a new audience that is willing to pay for investigative journalism.
Furthermore...
The better question here is what does this mean for democracy? As communities grow more uniform (Santa Barbara elite liberals, suburban Orange County conservative), is the nature of bipartisanship essentially doomed? Don't blame the politicians -- blame the voting public!
My biggest concern here is that people stop thinking analytically on how to best solve problems and resort to familiar political rhetoric to feel they belong to something. A spirit of bipartisanship leads to better solutions as people are forced to negotiate out of their often narrow political convictions.